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Technical Marketing Solutions for Agencies and Businesses
Salt & Signal partners with marketing teams and creative agencies to deliver clean, dependable code and quietly handling the technical side of websites, email campaigns, and digital infrastructure so you can focus on strategy and design.
Solutions That Fit Seamlessly Into Your Workflow
Whether you’re a creative agency, freelance strategist, or internal marketing team, Salt & Signal delivers high-quality web development, email campaigns, and analytics—under your name, on your timeline, and with zero extra overhead.
Solid, Scalable Web Development for Busy Teams
Shopify Websites
✓ Custom Theme Development
✓ Setup & Configuration
✓ Product Management
✓ App Integration
✓ Conversion-Focused Design
✓ Speed & Performance Enhancements
WordPress Websites
✓ Custom Development
✓ Full Site Builds
✓ Plugin Setup & Integration
✓ Speed Optimization
✓ Conversion-Focused Design
✓ SEO Setup & Best Practices
Website Maintenance
✓ Regular Backups
✓ Security Monitoring
✓ Plugin & Theme Updates
✓ Performance Optimization
✓ Website Hosting
✓ Monthly Reporting & Insights
Beautiful, Reliable Email Campaigns That Just Work
Email Design
✓ Custom Email Templates
✓ Mobile-Responsive Layouts
✓ Dark Mode Friendly
✓ Modular Design Systems
✓ Graphic Support
✓ Visual Consistency
Email Development
✓ Responsive HTML Emails
✓ Cross-Client Testing
✓ Dynamic Content
✓ Reusable Code Blocks
✓ Accessibility Best Practices
✓ Email Testing Support
Campaign Journeys
✓ Automation Setup
✓ Audience Segmentation & Targeting
✓ A/B Testing & Optimization
✓ Scheduling & Deployment
✓ Performance Tracking & Reporting
✓ Personalized Content & Triggers
Accurate Tracking, Smarter Insights, Better SEO
Google Analytics
✓ Google Analytics Setup
✓ Google Tag Manager
✓ Event & Conversion Tracking
✓ Enhanced Ecommerce Tracking
✓ Cross-Domain Tracking
✓ Custom Dashboards
Technial SEO
✓ Full Technical SEO Audit
✓ Site Speed Optimization
✓ XML Sitemap & Robots.txt Setup
✓ Schema Markup
✓ Mobile & Crawlability Fixes
✓ Google Search Console
Content & On-Page
✓ Keyword Research
✓ Meta Titles & Descriptions
✓ Heading Structure
✓ Alt Text for Images & File Naming
✓ Content Recommendations
✓ URL Structure
Ad Campaigns Set Up, Optimized, and Built to Convert
Strategy & Setup
✓ Audience & Competitor Research
✓ Campaign Objective Planning
✓ Conversion Tracking Setup
✓ Custom Audience Setup
✓ Ad Account Structure
✓ Ad Creative Guidelines
Campaign Management
✓ Google Advertising
✓ Meta Campaigns (FB & Instagram)
✓ A/B Testing Ads & Creative
✓ Budget & Bid Strategy
✓ Ad Copy & Creative
✓ Landing Pages
Growth & Analytics
✓ Campaign Optimization
✓ Keyword Refinement
✓ ROAS & CPA Performance Tracking
✓ Monthly Performance Reports
✓ Attribution Insights
✓ Scaling Strategies